Christmas amid COVID-19

What are Americans planning?

COVID-19 threatens to overshadow Christmas celebrations this year, with the number of hospitalizations hitting an all-time high this week. This report tries to bring insights into how the holidays may differ this year amid the pandemic. Businesses, as well as government agencies, can leverage this data in their decision making.

Americans are looking forward to a very uncertain holiday season this year, with the country expecting a massive surge in coronavirus cases post the Thanksgiving holiday weekend. The fear has already prompted several states to impose new restrictions, including stay-at-home orders and a ban on sporting events. Given the restrictions and the persistent virus threat, how do Americans plan on celebrating Christmas and New Year’s eve this year? Piplsay polled 30,000 people nationwide to get some insights. Here is a summary of what we found:

Other Insights

• 57% of women plan to celebrate Christmas with their immediate family as compared to 43% of men
• About 15% each of Gen Zers and Millennials plan to visit external venues to ring in the New Year
• 59% of women and 54% of men want office Christmas celebrations canceled this year

Survey Methodology: This Piplsay survey (powered by Market Cube) was conducted nationwide in the US from November 28-30, 2020. We received 30,000 online responses from individuals aged 18 years and older.