Piers Morgan’s royal exit How are Britons reacting to it?
of Britons are happy with Piers Morgan’s exit from Good Morning Britain, while 48% remain unaffected
of Britons believe Piers Morgan cannot be faulted for expressing disbelief over Meghan’s mental health claims
of Britons think Piers Morgan is honest and fearless, while 35% think he is biased and a big bully
British TV personality Piers Morgan quit ITV’s Good Morning Britain earlier this month after a row over his coverage of Harry and Meghan’s interview with Oprah Winfrey. This report delves into people’s opinions about his shocking exit following the sensational interview, both of which have left the UK and the world talking.
Piers Morgan’s exit from Good Morning Britain seems to have grabbed as many headlines as Prince Harry and Meghan’s interview itself, at least in the UK. The controversial host quit the show he had been hosting for over six years after more than 41,000 Britons, including mental health advocates, complained about his on-air tirade to media regulator Ofcom. Making things worse, ITV’s CEO came out in support of Markle’s mental health claims, embarrassing him further. Morgan, who continues to be defensive, has divided public opinion once again, as both sides argue over what is right and wrong. Was he insensitive and irresponsible, or has he become another victim of the cancel culture, as Piers himself claims? Piplsay polled 6,036 Britons to understand their impression of the man who is both loved and hated for his inquisitorial style of journalism. Here is a summary of what we found:
- 55% of men are happy with Piers Morgan’s departure from Good Morning Britain as compared to 45% of women
- 43% of Gen Xers think Piers Morgan is justified in expressing his disbelief as compared to 31% of Millennials and 26% of Gen Zers
- 37% of men and 32% of women think Piers Morgan’s exit will set an example for other presenters in the UK
- 36% of Gen Zers have a favorable impression of Piers Morgan as compared to 34% of Gen Xers and 30% of Millennials
Survey Methodology: This Piplsay survey (powered by Market Cube) was conducted nationwide in the UK from March 13-15, 2021. We received 6,030 online responses from individuals aged 18 years and older.
Piplsay research reports reflect independent opinions of respondents and are not sponsored by any organization or individual. The survey questionnaires are based on key consumer trends.