Countdown to #GivingTuesday
How & where will Americans donate?

Giving Tuesday has become a major movement in the US, with $400 million donated on this day in 2018 alone. However, the new tax law is impacting charitable spending by Americans. Which trends will define #GivingTuesday this year? To understand this, Piplsay (powered by Market Cube) polled 41,988 Americans in a nation-wide study. Charities and crowdsourcing sites can leverage this data for their media campaigns. For an in-depth analysis

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