The Tesla cybertruck
What do Americans think of it?

44%

of Americans have seen the all-electric Cybertruck within a month of its launch

45%

among those who have seen the Cybertruck remain unimpressed with it

46%

of Americans seem excited about a smaller version of the Cybertruck

Tesla recently launched its new, all-electric Cybertruck, which comes with a completely stainless steel, bulletproof body. However, it received a lot of mixed reviews, from both auto-reviewers and enthusiasts. But what do ordinary Americans think about it? Piplsay (powered by Market Cube) polled 21,143 Americans nation-wide to get their reactions. Automotive brands, particularly Tesla, can leverage this data in their decision making.

Elon Musk would probably not want to relive the Cybertruck launch. With two smashed windows, a bewildered audience, and an avalanche of mostly negative reviews, it was definitely not the reception the Tesla CEO expected. And yet, Musk emerged from this mess without a scratch, with the Cybertruck securing a whopping 250,000 pre-bookings within a week of its launch.

With the buzz around the launch having settled down a bit, Piplsay decided to ask ordinary Americans about what they think of this all-electric pickup. Here’s what 21,143 Americans told us:

The Tesla Cybertruck

Survey Methodology: This Piplsay survey (powered by Market Cube) was conducted nationwide in the US in the month of November 2019. We received 21,214 responses from individuals aged 18 years or older.

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